Val De Vie

Bril Concept

HELLO Val de Vie,

Bril Concept, Where Eyewear Meets Creativity

Welcome to Bril Val De Vie, our smallest practice and a concept store where we love to test out new eyewear ideas! We’re also the official eyewear partner of the prestigious Val De Vie estate, where we were invited to provide our services, making us part of this beautiful community. As a community-based practice, we’re dedicated to serving our local residents, and we proudly sell the most contact lenses.

One unique feature of our space is the stunning wallpaper featuring Frida Kahlo. Frida embodies creativity, individuality, and bold expression—qualities that resonate with eyewear. Just as Frida embraced her unique style, we believe that every pair of glasses should reflect your personality. So, whether you’re looking for something classic or daring, we’re here to help you find eyewear that tells your story!

MEET THE TEAM

Lize Smit
Optometrist

Graduating from the University of the Free State, she knew as early as matric that working for Bril was her dream. What drew her in? The way Bril approaches optometry with a funky and bold style, standing out from other practices. She loves that we make a difference in a fun way, especially through our commitment to social good. 

Meet Juan-Marie, our wonderful optical assistant at Bril Val De Vie! Juan-Marie was born and raised in the lovely town of Paarl, a place full of warmth and history. She is the 4th generation in her family to carry the name “Jeanette”.

Fun Fact

Lize’s from Secunda and loves nothing more than visiting coffee shops and wine farms. And back in the day, she’d be the one chasing after our patio umbrellas whenever the wind decided to blow them away! Juan-Marie swam in her school’s A-team. She loves watching movies in her free time and has a big passion for clothes and style. This ties in perfectly with her work in optometry, where fashion and function come together.

JUAN-Marie

Optical Assistant

BOOK AN EYE TEST

Val De Vie OPTOMETRIST

FUN FACTS

Where it started​

Since 2021, Bril Val De Vie is the smallest of all our Bril practices but don’t let the size fool you—there’s a lot of heart and care packed into this little space!

community-driven

We’re the official eyewear partner of the prestigious Val de Vie estate, where we were invited to offer our services and became part of this amazing community!

Hidden Messages

Our wallpaper, like the other Bril Spaces, have some hidden messages in them, like the original painting.